IDEABASH is a New Paradigm Business.
About 90% of people reading this won't know what that means, and about 10% of the people will be rolling their eyes, thinking "Ugh! that is SOOO pass
é!"
If you have the patience to stick around long enough for an explanation, you'll learn why the IDEABASH Resilient Network, a viral-fractal growth system, is based completely in the New Paradigm, built with the strongest ethics and advantages.
Just out of college, I worked on Wall Street during the booms and busts of the late 1980's and early 1990s, while pursuing music at night.
I was at Goldman Sachs for many years, and at one point I was forced to work on a mergers and acquisition deal that put my step-father out of work. Soon after, I left Wall Street forever because the thought of hurting people, for the sake of money, made me ill.
For many years I pursued a music career, but wasn't able to make a living from it as a performer/producer because the music distribution model was also broken; created expressly for the purposes of exploiting musicians and enriching the non-creative "administrators" of the music companies.
I flitted from corporation to corporation, as a software expert, and never lasted long at any one place because I couldn't help sharing my ideas on how to improve the workflow. In reality, corporate America is not at all interested in efficiency.... and I never lasted more than about 18 months at any one job.
One excellent experience I had was working at iVillage.com during its startup phase (it is now a part of TODAY.com). There was so much creativity, and money flying
around, and I was fantastically inspired. It was also very different from
Wall Street, and it took me a long time to understand the culture, and by
that time they were going public. I recognized the beginnings of corporate culture, and I
left.
When I became a mother in 2003, I decided that I wanted to "work from home." I spent the next 5 years learning about "fear" marketing, a very negative form of marketing developed using the psychology of Edward Bernays, who twisted the work of his uncle Sigmund Freud to fuel the Age of Consumerism. This form of marketing is used to make people feel inadequate if they don't purchase your product, and has been highly successful. It gave me the same gut-wrenching feeling as putting my step-father out of work, and although it was ubiquitous in the business world, I found myself unable to succeed with it.
For a few years, I tried to find success with Melaleuca.com, which promotes itself as a Direct Marketing company, selling products which are nontoxic for your home and body. Every month I purchased about $75 worth of products, and tried get get people to join, but I was rarely successful. The longer I was with them, the more I realized that the products were actually quite toxic, and the growth model was exceptionally pyramid-shaped. The owner of the company earns a percentage of every sale made, and as a member, you only make money by getting more and more and more people to join. After I left, I learned that it was also a Mormon evangelical organization.
Yikes. I had beat myself over the head, thinking that I was hopeless, and I really began to believe that it was quite impossible for a person with ethics to succeed in business.
Then, around 2005, the age of the Social Entrepreneur began to grow roots, a new philosophy which stated that if you set out to help people, you will always find success. I began meeting women entrepreneurs from all over the world who were finding great success in their niche markets. I developed Women-Money-Power.com to encourage women to become entrepreneurs. I wrote my first book,
The Art of Personal Transformation. Then in 2011, I met Lynn Serafinn, author of the best selling book
The 7 Graces of Marketing, a no-holds-barred antidote to fear-based marketing, and she became one of the founding members of IDEABASH.
Over the course of five years, I have painstakingly invented the IDEABASH growth model, called Resilient Networking, removing every vestige of negativity, and imbuing it with Love and Gratitude. It is a viral-fractal growth method, which succeeds for several reasons.
But first, let's define Resilience. I am using the definition given to me by my brother Tad who is an ecological engineer. If Sustainability is balance, replacing what you have taken, then Resilience is giving more than you take, because it's the only way back to balance. In my opinion, this is true in economics as well as the environment.
That being said, here are 10 reasons why the IDEABASH Resilient Network is an ethical, new-paradigm, spiritually-imbued distribution model:
1.
Pay it Forward. Each member must GIVE FIRST, supporting other entrepreneurs who joined IDEABASH before them, before they are then supported by members who join after them.
2.
Mentoring. Aside from creating and distributing your product, the only work you ever have to do is to find 5 people to join your Primary Community, and you mentor them as they learn how it works and develop their own Primary Community of 5. In fact, you don't even have to do this if you decide to join at the Distribution Membership level, in which IDEABASH does this work for you, but we do encourage people to join at the Community level, and build their own Primary Community. There are webinars, and conference calls, and materials in the IDEABASH Institute to help you accomplish this step.
3.
Keep 100% of your sales. When you sell on any marketplace, such as Amazon or Ebay or Etsy etc, you pay a hefty fee for their services, and you still have to drive your own traffic to make sales at all. With IDEABASH, there is no marketing needed and you keep every penny from every sale you ever make.
4.
The Law of 3%. There's a law of business that states that 3% of the people who come in contact with your product or service will become dedicated customers, which is the holy grail of business. That would be about 117 people out of your Grand Community who will be attracted enough to the product or service that you are offering, that they will come back to your website and be hungry for more.
5.
Philanthropy. IDEABASH is committed to donating at least 10% of monthly revenue to non profit organizations recommended by our members.
6.
Community. The IDEABASH community is a global network of like-minded entrepreneurs who will look out for each other, share opportunities, collaborate, and form alliances to design constructs that shape a beautiful future.
7.
Low Cost. Considering what you receive as a member of IDEABASH, including the income and everything listed here as well as the IDEABASH Institute and the social network, the membership cost is extraordinarily low, and will never be raised. It was designed to be affordable for the vast majority of the world population.
8.
Guarantee. Our members are offered a money-back guarantee on their membership fees. If, within 6 months, you are not pleased with how your community is growing, you can request your membership fees to be returned, or if you would like to upgrade to the Distribution membership, that will be offered as well.
9.
Learn While You Earn! In addition to the existing wealth of resources in the IDEABASH Institute, there will be webinars and conferences with leading experts in every field of entrepreneurship, so that you can learn how to grow your business responsibly, for the long term. We will cover every area of business, including accounting, product development, marketing, social media, joint ventures, investment, and much much more.
10.
Excellent, Passive Income. If you offer a digital download as your IDEABASH product, you will enjoy the luxury of passive income, which will give you all the free time you need, and an excellent income to boot, so that you can live your life as you desire. The essence of Freedom.
It's also important to talk about the Foundational Goal of IDEABASH, and the eventual saturation of the viral growth model. My
goal is to jumpstart the global entrepreneurial economy, and to expose
IDEABASH to at least half the world population. The way to do this is
to use our business income to build community centers where people can
learn to use computers, get inspiration and ideas for their business,
and connect with people at the local level, and globally. These centers
will exist all around the world, in as many places as we can build and
staff them. We will also offer scholarships in the most destitute
communities. By the time the Resilient Networking model is saturated, in
about 50 years, we will have created millions of new businesses and
empowered millions of people to use their ideas, skills and passions to
make the world a better place. And, we will have eliminated poverty in
many places in the world.
Long before that saturation point, IDEABASH will have diversified to help maintain the entrepreneurial economy. In 50 years, the concept of money and income will have changed quite drastically, although we don't exactly know how that's going to happen. As the future unfolds, IDEABASH will be right there, ready to guide the evolution.
Meg Montgomery is the founder of the IDEABASH Entrepreneur Ecosystem, a global community of entrepreneurs supporting each other into success.
The way that this has traditionally been accomplished is through Marketing. Whether it's social media or print, telemarketing or word of mouth, Marketing has been the vehicle for promoting businesses, products and services. The very concept of marketing was devised during the rise of the Consumer Economy in Post WWII America, and to a great extent it grew from the work of Edward Bernays, the nephew of Sigmund Freud, who developed the philosophy in which selling became a process of appealing to the 7 Deadly Sins - wrath, greed, sloth, pride, lust, envy, and gluttony. Whether its cigarettes or alcohol, washing machines or cars, marketing firms have perfected the art of appealing to the basest emotions of humanity.
